Senior Sales Executive

  • Recours Four Kenya Consultants Limited
  • Nairobi, Kenya
  • 06/11/2023
Full time Customer Service Sales Customer Service Marketing


Key Responsibilities:

  • Lead Conversion: Proactively reach out to outbound leads through various communication channels (phone, email, social media) to nurture relationships, understand their needs, and convert them into paying customers.
  • Inbound Sales: Respond promptly and effectively to inbound inquiries and leads, providing product information, addressing customer questions, and guiding prospects through the sales process.
  • Product Knowledge: Develop a deep understanding of our products or services to effectively communicate their features, benefits, and value propositions to potential customers.
  • Sales Strategy: Collaborate with the Sales Team Manager to develop and execute sales strategies, including identifying target markets, customer segments, and competitive positioning.
  • Customer Relationship Management: Build and maintain strong, long-lasting customer relationships by ensuring exceptional service and addressing customer concerns or issues promptly.
  • Sales Metrics: Meet and exceed sales targets and performance metrics, such as conversion rates, revenue targets, and customer acquisition goals.
  • Market Research: Stay updated on industry trends, competitor activities, and market dynamics to identify opportunities for improvement and growth.
  • Sales Documentation: Maintain accurate records of all sales activities, including customer interactions, sales calls, and progress updates in the CRM system.
  • Sales Support: Collaborate with the Marketing and Customer Service teams to ensure a seamless customer experience from initial contact to post-sale support.
  • Feedback Loop: Provide valuable feedback from customer interactions to inform product development and marketing efforts.





  • Proven experience in outbound and inbound sales, preferably in retail.
  • Strong communication and interpersonal skills.
  • Excellent negotiation and closing skills.
  • Ability to work independently and as part of a team.
  • Proficiency in CRM software and Microsoft Office Suite.
  • Self-motivated with a results-driven attitude.
  • Adaptability to a fast-paced environment.
  • Exceptional time management and organisational abilities.


  • Competitive salary with commission and bonus opportunities.
  • Ongoing professional development and training opportunities.
  • Collaborative and inclusive work environment.
  • Opportunities for career advancement within the organisation.

Additional Information

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